Archive for the ‘UI/UX’ Category

How NOT to Go Mobile: Screen-scraping

May 29th, 2012 by

When it comes to building out your mobile web strategy, we know that sometimes it seems like there are as many development options as there are smartphones—with new ones cropping up all the time. But as with anything, some options fair better in the real world than others.

Many screen-scraped websites end up looking similar and miss out on branding and personalization opportunities

One option that has been around for some time now, and picked up a bit of momentum with Google’s GoMo initiative, is the idea of building a proxy mobile site, or screen-scraping. Largely marketed as the quickest DIY option to mobile-optimization, screen-scraping is used to shrink an existing desktop site down to mobile proportions by mirroring the HTML data and outputting it into a mobile template.

You might be thinking, “Wow! Quick…easy…DIY…and I just get to use my current site? Sounds perfect!” But don’t believe the hype, proxy mobile sites are not at all what they’re cracked up to be. And many companies who take this route often realize later on that building a separate mobile site is the way to go. Here’s why:
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When it comes to building out your mobile web strategy, we know that sometimes it seems like there are as many development options as there are smartphones—with new ones cropping up all the time. But as with anything, some options ... Read More


Mobile Web Development Examples – The Good, The Bad, The Ugly (April 2012)

April 27th, 2012 by

This is our first entry into a periodical series looking at some of the latest and greatest achievements in mobile web development. Not intended as criticism, but rather as an exploration into the possibilities and realities of mobile web.

With the HTML5 standard almost baked and the latest Javascript and CSS styling, mobile web has taken some huge steps in the last year. Whether you like it or not, HTML5 is still a buzzword in the web developer community…and possibly even more so in the mobile community. The buzz shows no signs of slowing either — as a recent announcement from the W3C said, they are in the midst of finalizing the HTML5 standard and looking forward to HTML6.

Here at Trilibis, we are equally excited, albeit a bit hesitant, about where mobile web development is headed with the likes of HTML5. At any rate, we thought it’d be fun to periodically showcase a few standout mobile sites to get some real world examples of exceptional creativity and strength in mobile design. So without further ado…

 

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This is our first entry into a periodical series looking at some of the latest and greatest achievements in mobile web development. Not intended as criticism, but rather as an exploration into the possibilities and realities of mobile web. With the HTML5 standard almost baked ... Read More


What a long strange trip it’s been…

April 19th, 2012 by

“It’s nice to be a back in the office” is not a phrase I say often. However, the last few weeks have been chock-full of events stretching from Austin to SF to Chicago. Now that I’m back, I’m finally getting the opportunity to sit down in our new “digs” and collect my thoughts from my recent travels, or should I say, travails.

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“It’s nice to be a back in the office” is not a phrase I say often. However, the last few weeks have been chock-full of events stretching from Austin to SF to Chicago. Now that I’m back, I’m finally getting ... Read More



5 Prerequisites For Successful Customer Engagement

November 30th, 2011 by

The day has finally come. The relationship between the two of you has seen its up and downs, but you both are ready for the next step. The pit in your stomach is only outweighed by your intense need for one another. You toss all doubts and the butterflies aside, slowly bend down and rest your knee to the floor and fumble around in your pocket for that expensive little detail. There’s nothing more left than to pull out your mobile phone, take a breath and lay it all on the line—“will you buy my product?”

Granted this may be just a slight stretch from reality, but mobile user engagement should be treated with just as much due diligence as popping The Question. Whether you’re a first timer or a seasoned mobile pro, these 5 questions should guide you through the many pitfalls of the constantly evolving mobile landscape and help you design the user experience that delivers pure bliss. Read the rest of this entry »

The day has finally come. The relationship between the two of you has seen its up and downs, but you both are ready for the next step. The pit in your stomach is only outweighed by your intense need for ... Read More