The labyrinth of mobile development. It really doesn’t have to be that complex.

May 10th, 2011 by

If you’re thinking of building a native mobile app and not sure which platform to tackle or what’s the effort involved in building a cross platform app, then you should probably read an excellent article by Wireless Week – Traversing the Labyrinthine Maze of the Mobile OS. You’ll get a very solid overview of the pros and cons of dealing with Apple iOS, Android OS, RIM and Windows Mobile 7. The bottom line is that with native apps, the effort can be quite expensive and complex, despite the numerous development tools that are out there.

What the article doesn’t mention is that creating for the mobile web can remove many of the pain points of native application development. And if you want to take advantage of the distribution that an app store offers, any mobile website can be easily packaged into a wrapper (also referred to as launcher or lite app) and submitted to an iPhone, Android or Blackberry app store. This will not only make the initial development of your web app simpler and significantly less costly, but will also enable you to more easily manage your site going forward to support various types of new devices, make UI changes and introduce new features.

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